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Will This Porsche 911 Targa Sell for More than $400,000?

Updated: Mar 6, 2021

Can this recent listing for a 1967 Porsche 911S Soft Window Targa on Bring-a-Trailer (BAT) sell for over $400,000 that the owner has invested in the car? It is currently bid up to $200,000 with six days still left in the auction. A scan of the restoration receipts show $402,622.24 spent on the restoration including the cost of the car.

Porshce 911 Soft Window Targa for sale
Irish Green 1967 Porsche 911S Soft Window Targa | Bring-a-Trailer

Will this 1967 Porsche 911S Soft Window Targa sell for more than $400,000 so the owner recoups the money invested?


In 2017 Gooding & Company sold a comparable model for $285,000 versus an estimate of $275,000 -$350,000. The Sports Car Market Price Guide shows the median price of a ’67 911S Targa being $214,000. This price includes both soft and hard window targas so the median price for the rare Soft Window Targa probably adds another $60-$100,000. Is this one enough over the top to command a $400,000 plus price?


First, let’s look at condition.

Porsche 911S for Sale
Porsche 911S Restoration Costs

This car has just completed a five-year restoration that includes a repaint in the original color of Irish Green with a new black leatherette interior. A rebuild of the numbers-matching engine and transaxle were completed during the refurbishment. The car has driven just under 250 miles since completion in order for tuning and adjustments to be made. The 911S is offered with period sales literature, tool and travel kit, a Porsche COA and a clean title.


The repaint was with Glasurit material by Altissimo Custom Paint. The car includes 911S bumper trims, dual snail horns, yellow Hella driving lights and a polished square lip exhaust tip.

Every element of the car was refurbished including the Targa roof panel, Fuchs wheels, braking, steering and suspension.


As many BAT commentators mentioned, this is the closest one will come to what a 1967 Porsche 911S Soft Window Targa looked like new on the showroom floor. I reality it is probably better than new.


The second component driving the price is rarity.


This is one of 483 Soft Window Targa 911’s sold in 1967 making it a rarity and valued by Porsche collectors. According to Porsche, 925 units were built with the S engine, short wheelbase and soft window were produced between 1966 and 1968. What makes this model so rare is the soft window as most Targa buyers during this time purchased the hard glass window.

Porsche 911 Soft Window Targa for Sale
Like-new Porsche 911S Soft Window Targa

The third component to the price is overlook look and desirability.


If you are a Porsche collector you are not going to find a much better example of a short wheelbase 911S Soft Window Targa. The Irish Green over black is a historic color combination since it is the Porsche family color scheme. The old adage is to let someone else spend the money on the restoration and to buy the best car that your money can buy. If you are a collector of this magnitude, spending $400,000 for a top quality Porsche rather than settling for a $300,000 good example is probably not that difficult of a buy.


So, will the owner recoup their $400,000 investment?


Achieving $400,000 will be all the money. The car is currently at $200,000 and got there quickly, but I doubt the price will double in the next six days. Air Brigade is forecasting a final hammer price of $300 - $350,000.


The final sale price was $427,000. Somebody wanted the like-new, concours ready Porsche 911S Soft Top Wiindow Targa.

Porsche 911 SWT for sale
Black Leatherette Interior Porsche 911S Soft Window Targa

1967 Porsche 911S Soft Top Targa

Final bid was $427,000 that ended Friday, March 5, 2021

  • Irish Green

  • Black leatherette

  • Matching numbers

  • Fresh, high quality restoration

  • Like new example

Porsche 911 Targa for sale
As featured on Bring-a-Trailer: 1967 Porsche 911S Soft Window Targa

Tags: Porsche 911S Targa, Porsche 911S Soft Window Targa, Porsche 911 Soft Window Targa for Sale

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